The Partner Insight videocast explains winning strategies in #Cloud Marketplaces and SaaS #Partnerships with leaders from most prominent tech companies. Roman Kirsanov, CEO of Partner Insight distills insights from partnerships into actionable content and tools.
In this episode, Roman Kirsanov welcomes Dr. Carsten Linz, CEO of bluegain and Member of the World Economic Forum Expert Network for Digital Economy and New Leadership to discuss the intersection between Digital Transformation and Business Model Transformation. Dr. Linz has also worked extensively on determining how organizations can move from process automation to more mature forms of Digital Transformation.
/ THEMES
- Why it’s about changing the game, not applying digital to what we’ve always been doing, redefining how we create value, deliver value for our customers and capture value for the organization and stakeholders
- Key steps from #digitaltransformation to business re-imagination: Level 1 – Process automation, Level 2 – Process reimagination, Level 3 – Operating model transformation and Level 4 – Coherent orchestration of all Digital Initiatives across your organization with the help of Business Model Transformation
- Examples of re-imagination from Kloeckner Metals Corporation, Nike, Infosys, Knorr-Bremse AG, as startups have the advantage of starting greenfield while corporates have to start brownfield (because of legacy and history while having domain specific knowledge that others may not have) and the combination of both (startups and corporates) complementing each other
- How Microsoft transformed into an open #ecosystem
/ ABOUT THE SPEAKERS
- Dr. Carsten Linz is the CEO and Founder of bluegain. Formerly Group Digital Officer at BASF and Business Development Officer at SAP, he is known for building €100 million businesses and leading large-scale transformations affecting 60,000+ employees. He is represented on various boards including Shareability’s Technology & Innovation Committee and Social Impact. A member of the World Economic Forum’s Expert Network, Dr. Linz is also author of renowned books and articles who shares his expertise in executive programs at top business schools around the world.
- Roman Kirsanov is the founder of www.PartnerInsight.io. and the host of the Partner Insight videocast. Over the past decade, he has helped in building 100s of partnerships. From launching SaaS startups to helping to turnaround $1B+ ARR enterprises, he has advised tech leaders on growth through partnerships.
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